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Brand Truth

BANG™ launches Truth model

Brand Truth™ uses a combination of simple, 100% transparent techniques to help clients’ see their brands through the eyes of customers, and then build strategies for optimising success.

Chris Garratt, Director at Bang explained “Brand Truth is a much needed, refreshingly honest approach to branding that allows clients to increase their chances of success by using the most powerful tool at their disposal – the Truth.”

Developed and tested over a two-year period, Brand Truth™ has a flexible twelve-step formula that can be implemented at varying levels depending upon a client’s needs. The model has already been used to help launch and review brands such as Magna, i-conX, Care Plus and Viva.

For more information, go to Brand Truth™.

  • Trafford Housing
    Trafford Housing Logo
    Trafford Housing Trust appoints BANG™ for development brands.
  • Care Plus
    Care Plus
    BANG™ client Housing Plus uses Brand Truth™ to develop new brand – Care Plus.
  • City West
    City West Website
    City West Housing Trust appoints BANG™to develop its new corporate website.
  • Magna
    Magna Logo
    Magna appoints BANG™ for brand refresh and through-the-line strategy.
  • i-conX
    iCon-X Thumbnail
    Rapidly growing Irish brand i-conX has appointed BANG™ to develop the brands for two of its...
  • Truth Model
    Teaser image for
    Brand Truth™ - an innovative and refreshingly honest branding model was launched by BANG at...